Regardless of the hurricane of emotions angry customers might inspire, matching their tone is the worst possible course of action
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Topics: using customer feedback, customer satisfaction, Customer Care, Customer experience
What to do with customer feedback to make your company amazing.
How would you feel if you expressed a complaint to a person and they walked away as if nothing had happened? That is exactly what companies are doing when they fail to act upon the feedback they receive.
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Topics: customer feedback, customer retention, using customer feedback
